1. The opening vignette of Chapter 17 is about Dove's advertising campaign featuring "normal” women. Go to the Web site: www.campaignforrealbeauty.com and read: a) Randall Rothenberg, "Dove Effort Gives Packaged-Goods Marketers Lessons for the Future,” Advertising Age, March 5, 2007; b) Theresa Howard, "Ad Campaign Tells Women to Celebrate Who They Are,” USA Today, July 8, 2005; c) Jack Neff, "In Dove Ads, Normal is the New Beautiful,” Advertising Age, September 27, 2004. After reading and visiting the site, share your impressions on the campaign's effectiveness with the target market. A target business piece is a party of customers a business has decided to point its publicizing tries, in conclusion, its stock towards. A generally portrayed target business division is the first bit of a pushing structure. A target business space is a gathering of customers towards which a business has decided to point its driving t...